Throughout the last year, Detroit artists have continued to flood my library. This time, it’s Allstar JR with his newest track and accompanying visual to “Run Through It,” an incredibly catchy piece produced by the legendary multi-platinum producer Helluva.
A comedic advertisement/skit opens up the visual, shot by Get A Bag Film Group, and sets the tone for the rest of the track and parody video. Besides the creative transitions, framing, and animation, the images of JR partying with feigns at a gas station make this video incredibly unique and I was glued to the screen for its entirety.
Not to be overlooked by the visual, Allstar JR absolutely kills the delivery. Although he can go bar for bar with any rapper in the game, he prides himself on his ability to make music with high replay value, something I noticed immediately with this track.
It’s no surprise the video is thriving, with over 140K views already on YouTube. Check it out, as “Run Through It” continues to do impressive numbers.