I Deserve – [Smino] ft. [Nosidam.]

Just a week or two ago, I wrote about Smino’s most recent track “I Deserve”, a feelgood ballad for the streets that shares the blessings that Smino feels as he celebrates all the hard work he has put in not only for his own career, but the hard work he has put into his community as well. Smino just has this way of bringing out this positive, optimistic energy in me, so whenever I might feel somewhat down or gloomy, I turn on his music and just vibe out because no matter what might be going on, I get a sense that everything is going to be alright.

While I have had this song pretty much on repeat since it was first released, you can only imagine my excitement when I found out that Smino decided to direct a music video for this hit, and I couldn’t wait to share the results with you all. Opening up, we are taken around a neighborhood on a sunny day while some children play outside, gentlemen head to the barbershop for a new cut, and movers work to move a stove out of a house.

Continuing on, someone comes to Smi’s neighbor’s home to put an eviction notice on their front door, something that Smino sees but ignores for the time being. Instead, he lights up a blunt that takes him back in time to the beginning of his day. After repeating this scene, Smi takes it upon himself to have a rent party for this family that seems to be down on their luck. In order to bring out the entire community to help out, he posts flyers around town, handing them out to individuals as well as putting them under car windshield wipers and various other locations.

After this, it’s party time as everyone comes to the event, donates money, and helps this family pay their rent, ending things on a charming and heartwarming note. Smino is not only talented, but he should be looked at as an inspiration in the studio and in his community as well, and the music video for “I Deserve” shows us exactly why, so make sure you tune in as soon as possible so you don’t miss out on this uplifting occasion.