Fall Hard – [Key!]

If you’re anything like me, Key’s heartbreakingly hilarious single, “Miami Too Much,” has been on repeat ever since its release. From the overdramatic croons to the slippery deliveries, “emotional Key!” is one of my favorite forms of the Atlanta legend, and today, he’s back in full form yet again with a fantastic new record, “Fall Hard.”

Not only does this song follow along with the emotional blueprint of some of Key’s recent music, but the production is also handled by none other than Oogie Mane of Working On Dying — a must-watch name from Philly whose gone from underground legend to a producer for Drake, Lil Uzi Vert, Future, and several others in the past year or so. Needless to say, this one-two punch of talent is sure to impress, and “Fall Hard” obliges, soundtracking Key’s natural tendency to “fall haaaaaaaaard” whenever he falls in love.

That said, I’m sure that many of our readers out there won’t just love the song in all of its sugary, energetic glory, but will also connect on a personal level with Key’s confessional rhymes, so don’t sleep on this one. Stream “Fall Hard” below and let us know what you think in the comments!