Change – [YaYa]

Toronto is a neverending source for exciting new talent, it seems there is always a new voice emerging that speaks to the city’s diverse pool of outstanding artists. We have covered some impressive debuts from the city, but today we have one of our strongest yet from newcomer YaYa. The Texas-born, Toronto raised artist has an incredibly mesmerizing voice that stands out as soon as the intro gets going on his impressive first single “Change”. His vocals come together incredibly smoothly being that this is his first official release, showing that he is not wasting any time looking to stake his claim in the crowded Toronto landscape sooner than later. Canada’s Cultural Capital has some of the most intense competition with how much talent exists, its artists like YaYa that can cut through the commotion letting his talent do the talking.

While his vocals immediately scream R&B superstar, he shows glimpses of being able to rap when needed making him a lethal threat if we’re talking talent. Jake Lowe directed the visuals that accompany the song begin by giving us a look into what YaYa’s life has looked like before moving to a more extravagant side to his lifestyle. He was down, praying to see changes and brighter days ahead, and it looks like YaYa is on the cusp of achieving everything he’s always wanted. While this is his first video, we can only imagine the next few we see will see a ton of changes in the lifestyle we see him living. This is a strong debut but be on the lookout for new music from one of Toronto’s best new artists soon!

Stream “Change” on all platforms here and watch the music video below!

Produced by Ran Beats and G Wiz