2Rare Inks A Deal With Second Estate Records

Watching 2Rare grow over this last year has been an amazing journey to witness. When you think of Philadelphia, artists such as Meek Mil. Lil Uzi Vert, PnB Rock, and Tierra Whack come to mind. 2Rare emerged on the scene and brought a new sound and some new moves that were unfamiliar at the time. In a short amount of time, the 22-year-old artist has gained millions of views across all streaming platforms, a co-sign from hip-hip megastar Drake, and recently Chicago rapper Lil Durk joined him on his hit single “Q-Pid”. The hip-shaking artist has also gone viral on TikTok numerous amount of times, with some of your favorite celebrities creating videos to his music.

This past week, music executive Mel Carter, known for his work at Republic Records, announced 2Rare as the first artist signed to his new label Second Estate, in partnership with Warner Records. Warner Records will provide the full spectrum of marketing and distribution services for Second Estate’s artists and recordings. Carter will also serve as a consultant to the A&R team for Warner Records’ wide-ranging artist roster, working closely with Steve Carless (President of A&R) and Karen Kwak (EVP and Head of A&R). 2Rare was signed for $800,000 and he was gifted $250k in a Louis Vuitton bag full of cash.

Congrats 2Rare!